A one-day pro-ference for women in accounting & finance, held every May. Two years running in Seattle — now landing in Austin.
We are accountants, bookkeepers, CFOs, CPAs, EAs, tax preparers, and students — in one room, on purpose.
Table leads, small-group sessions, and peer board meetings that keep everyone in the conversation, not just watching it.
Firm owners, in-house leaders, and rising talent trading what actually worked — not theory.
Accounting and finance don't usually get called exciting. WAVE-Austin is our answer to that — a "pro-ference" that's part professional development, part reunion, built for women who want an alternative to the usual conference locations or another Zoom call to find their people.
It started in Seattle, founded by Erin Pohan of Upkeeping® because she didn't want to wait a whole year for the next industry conference to be back in person with the people who get it. Two sold-out years later, WAVE-Austin opens the next chapter, in a new city.
The same day-long format that's worked twice already — dropped into a new city, with one big change straight from Seattle's feedback forms. Details and speaker lineup for Austin are still coming together; this is the shape of the day.
Firm owners, CFOs, and founders who'll tell you what actually worked — and what didn't.
The #1 request from Seattle: less time in rows, more time at the table. Austin trades a chunk of stage time for more small-group sessions — bring a real roadblock, leave with a plan from people who've solved it.
No question left in the parking lot. Bring what you actually want to ask — we'll make time for it on stage.
Because the best deals, hires, and friendships still happen after the last session ends.
Twenty moments from the last two years. Drag, scroll, or tap through — and click any photo to look closer.
Two years of WAVE-Seattle, from quick hits to the full recap. Hover to press play — or tap, if you're on your phone.
Hover over a clip to watch it play.
WAVE-Seattle sold out before the event itself, both years running. WAVE-Austin follows the same model, so don't wait to grab your spot — whether this is your first WAVE-Austin or you've been with us since Seattle.
Women from all over the country keep coming back for the same reason: small enough to actually talk to people, structured enough that those conversations lead somewhere.
"What started as a vision from one woman has turned into a continual conversation — women sharing their highs and lows and everything in between. Deals get made. Firms get bought and sold. Versions of success get shed and remade into new ones. That's WAVE-Austin."— Erin Pohan, Founder, WAVE & Upkeeping®
Dates, venue, and tickets aren't live yet — but the waitlist gets first access the moment they are, plus early speaker announcements as we lock them in.
We'll email you the moment dates and tickets go live — and nothing in between except the good stuff.
WAVE-Austin sponsors get in front of the women running accounting and bookkeeping firms across the country — booth space, stage time, and a room that actually pays attention.



Interested in sponsoring WAVE-Austin?
info@waveaustin.com